Creating a whole new school of thought

  • Education
  • Brand Positioning
  • Brand Architecture
  • Identity System
  • Brand Narratives
  • Digital Strategy & Design

Empyrean school is a co-educational CBSE Day School committed to unlock learning opportunities tinted with a futuristic philosophy and approach. It believes in uplifting, transforming and empowering each student to grow into a mature, responsible and independent individual. As an educational institution, its aim is to inspire courage in the student and stakeholder – change perspectives and find innovative solutions.

Challenge

To translate the Empyrean philosophy of fostering learning in a way that is agile, creative and relevant

Approach

Build a new school of thought, where learning is empowered through curiosity, exploration and application

Empyrean

An Empyrean generation that stands tall

The school’s pedagogy uplifts and enables the citizens of tomorrow, to stand on their feet and stand up for what is right. The brand identity of ‘M’ is a tribute to that indomitable spirit.

‘We want to help students be the best rendition of themselves, and build towards a better future. The Empyrean spirit elevates – rises up, above & beyond expectations.’ Vibha Khadke, Founder

Empyrean
Empyrean
Empyrean
Empyrean

Expanding the world of learning through interaction

The colourful branding system integrates with the Empyrean way of learning. It is where the child learns by practising, touching, feeling, and doing. The branding visual system plays with simple shapes, varied forms, and vibrant colours in a child’s life – in different size, combinations and dimensions, symbolising new perspectives. The style extends to add collaterals symbolising the Empyrean method of learning.

‘Tell me and I forget. Teach me and I remember. Involve me and I learn.’ Benjamin Franklin

Empyrean
Empyrean
Empyrean
Empyrean

Bridging the gap between the parent and school

Carrying forward the visual language and thinking, the digital platform served as a crucial link between parents and the school, by sharing information about the school, its values, pedagogy and more. The website was high on function and gave easy digital access to the child’s activities. It helped win trust and build a stronger relationship. The identity and branding system translated the philosophy of education with a difference and the new school of thought they are ushering in.

Empyrean
Empyrean
Empyrean
Empyrean